3 Tips and a Practical Guide to Knowing Your Customer (How to Build a Startup)

🚀 As a startup, you need to know who your customer is. Designing for what your customer actually wants is paramount. This video shares 3 tips and a practical guide to do just that.

I know you may be tempted to start building with your assumptions, but you don't want to waste your time if the market doesn’t align with your vision.

As Steve Blank would say, "get outside the building." Talking to customers and discovering as much as you can about your space will allow you to fully shape your business for success.

Understanding your customers motivations, attitudes, and reactions to what you want to build and existing solutions in the space can unlock a lot of value for you.

Let's go!

TIMESTAMPS
0:00 Intro
1:03 Tip #1 - Talk to potential customers
1:41 Tip #2 - Ask questions to identify your ideal customer profile
2:57 Tip #3 - Engage in customer development
4:32 Practical guide transition with free Notion template
5:11 Practical guide deep-dive
9:58 Conclusion

Notion template for practical guide (free to use!):
https://fortunate-lemonade-de3.notion.site/f8a9b93c09b642bd928a59a038a0cb85?v=8e95be6918ce4a559a2aa2bb857971d1

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